As landlord representatives, we operate with a clear goal in mind: maximize your property’s potential.
Our success lies not only in leasing properties but also in transforming a building’s brand and image. Because we understand the nuanced needs of corporate, institutional, family and entrepreneurial property owners, we develop customized leasing strategies to attract— and keep—the right tenants. Armed with both on-the-ground intel and comprehensive data, we help landlords find opportunities and make sound decisions. From strategic planning to property and asset management, our seamless services deliver results: increased revenue and enhanced value.
DATA-POWERED INSIGHT
Our process begins with unmatched information, from on-the-ground intel to sophisticated data analytics.
Newmark’s pioneering research team not only maintains a powerful database of competitive space but also monitors and assesses tenant migration and property trends to develop a clear snapshot of the market. Our leasing experts collaborate with in-house specialists—from financial analysts to senior property and project managers—to develop a comprehensive plan.
We take into account nuances such as the value of capital improvements, financial ownership structures, the impact of debt service obligations and exit strategy planning. Armed with both firsthand knowledge and robust data, we help landlords find opportunities and make sound decisions.
STRATEGIC ADVANTAGE
At Newmark, we customize marketing and leasing strategies to your objectives as well as the condition, location and ideal tenant mix of your property.
With the right strategy in place, we consistently achieve the highest and best use of the property while increasing asset value and revenue. We go above and beyond direct solicitation of tenants and their brokers to bring our strategy to life, using inventive marketing, PR and ad campaigns to generate awareness and target the right audiences.
Combined with extensive reporting of prospect activity, optimal pricing recommendations and expedited RFP responses, our process is simple, streamlined and effective. We’re experts in leasing up ground-up developments and redeveloped assets as well as repositioning underperforming assets or portfolios, using proactive leasing strategies, innovative marketing campaigns and dedicated tenant retention programs to maximize performance.